
Roast & Revive (R&R) is the vision of Anthony (Antranik) Bedoyan, a seasoned expert whose career spans over 23 years in Dubai, one of the world’s most dynamic and demanding food and beverage markets.
Shaped by this environment, Antranik developed a deep understanding of both luxury and large-scale operations, mastering the balance between refinement, consistency, and innovation. His expertise extends across coffee, ice cream, gelato, pastry, and bakery, supported by strong technical knowledge of raw materials, product formulation, and advanced equipment systems.
Throughout his journey, he has been involved in research and development for established brands, contributing to the creation of products and concepts designed not only to meet expectations, but to elevate them.
What distinguishes his approach is a rare ability to see the industry as a complete system.
From ingredient selection to final customer experience, from machine engineering to product performance, every element is connected, understood, and optimized.
This philosophy became the foundation of R&R-
a company built to bring together craftsmanship, technology, and operational excellence under one unified vision.
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